NEW MUSIC: Noga Erez - End of The Road

14 Jan 2021

Noga Erez announces new album 'KIDS' and releases new single 'End of The Road'

Israeli singer-songwriter Noga Erez has announced her new album 'KIDS', which is penned for release on 26th March via City Slang. Along with the announcement, she released her latest single 'End of The Road', the fourth track taken from the upcoming album.

Following on from her politically charged 2017 debut LP 'Off The Radar', 'KIDS' is set to hold Noga's signature swagger and clean-cut production which will be encasing lyrics that deal with the personal and the political; mortality and loss; war and peace, insecurity and ambition. 

'End of The Road' gives a taste of what's to come, a self-analysing track about morality and the journey surrounding it. The release was accompanied by a music video, which sees Erez's fourth collaboration with Tel Aviv-based director, Indy Hait.

Noga says of the video, "Walking towards the unknown with a smile. That's what I wanted this video to be all about. Nothing about this life is as predicted, so why am I so afraid of it? I wanted to inspire people to take a look at the magical potential of the unknown nature of life. I believe the relationship with what's beyond our control needs to be changed. The fear of it can become anticipation. The video doesn't show an all-optimistic journey. It shows a complex one. The beauty of being completely innocent at one moment, from militant to vulnerable and then in control. That's true to the journey we all go through, and what this video represents for me.”

Pre-order 'KIDS' and listen to 'End of The Road' HERE


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